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Senior Marketing Manager

About Starry:

Starry is a rapidly growing internet service provider and we are proud to be an Equal Opportunity workplace. Just like the internet service we provide, we do not discriminate. We welcome people from all over the world to share their knowledge and perspectives. At Starry, you can discover the many careers and opportunities that are made possible when you connect people to the limitless possibilities of the internet.

Our mission focuses on two things. First, we’re making the experience of accessing the internet simple, transparent, and delightful. Second, we’re bringing that experience to underserved communities around the world. We approach our mission with a cutting-edge wireless technology, customer service designed to delight, and a culture of innovation and intellectual curiosity.

About Starry:

Starry is proud to be an Equal Opportunity workplace. Just like the internet service we provide, we do not discriminate. We welcome people from all over the world to share their knowledge and perspectives. At Starry, you can discover the many careers and opportunities that are made possible when you connect people to the limitless possibilities of the internet.

Our mission focuses on two things. First, we’re making the experience of accessing the internet simple, transparent, and delightful. Second, we’re bringing that experience to underserved communities around the world. We approach our mission with a cutting-edge wireless technology, customer service designed to delight, and a culture of innovation and intellectual curiosity. 

Who we’re Looking For:

Starry is seeking a Senior Marketing Manager for Boston, MA. You will be responsible for driving growth for Starry through locally driven marketing campaigns and field activations aimed at increasing customer subscriptions and creating demand for the service. 

The Senior Marketing Manager will oversee a team of full-time staff to achieve quarterly goals in subscription growth, while driving campaigns to simultaneously increase brand awareness and demand for Starry in your market. You will work closely with local Sales and Deployment to project growth trends and analyze existing data to define the acquisition strategy for all channels within your market. The Senior Marketing Manager reports directly to the Senior Director of Regional Marketing. 

What you’ll do: 

  • Develop the growth marketing strategy for your market including online and offline channels
  • Drive innovation in process, automation and scalability of local field marketing programs
  • Lead, mentor and coach the local marketing team
  • Oversee the execution, analysis and reporting of in-market activations
  • Develop and manage your local budget
  • Manage relationships with local vendors and agencies
  • Collaborate with local Sales and Deployment leadership on market strategies and subscriber growth projections
  • Collaborate with the National Marketing team on execution of company-wide campaigns, promotions and programs

Requirements:

  • BA or BS degree required
  • 8+ years experience 
  • Experience managing a team
  • Experience with acquisition marketing and demand generation
  • Field and event marketing background
  • Experience with data analytics and how to effectively apply learnings to improve performance
  • Deep understanding of web-based data and metrics with a track record of distilling actionable insights from data
  • Exceptional ability to communicate effectively to business stakeholders, internal team members and partners 
  • Ability to influence and manage multiple teams with excitement to reach milestones

Bonus Points:

  • Experience with a high growth startup
  • Experience in telecom and/or real estate
  • Enthusiasm for new technology and the internet space

We work hard, so we take care of each other and try to enjoy ourselves along the way.

All full time Starry employees receive:
 
  • 100% employer-paid low deductible health plan, dental plan, vision plan, AD&D, and life insurance and access to our 401(k) retirement plan
  • Equity compensation grant - so all employees have a stake in our continued success
  • 12 weeks of 100% paid parental leave for all new parents after six months of continuous employment
  • Professional development assistance after six months of employment
  • Catered meals on a weekly basis for employees working in the office
  • Casual dress, annual fitness reimbursement, stocked kitchen, and other perks and discounts

Happy Interneting!

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire. Starry does not sponsor applicants for employment visa status.

Disclaimer: This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee.